Aptly named onanoff referencing the fundamental basic action of all electronics, the on and off button, the company represents what is basic and necessary for all users through the creation of easy-to-use essential gadget accessories.

The Team

The founders of ONANOFF, Petur Olafsson and Yvonne Lo Mather, combine expertise in product design and practical needs to create meaningful products with functional design features that are essential for any child. Petur’s perfectionism leads the design team in creation while Yvonne’s motherly instinct and experience adds unique features to the product that speak to parents.

Founded in 2014, ONANOFF is a design and lifestyle audio brand for consumer electronics. The name refers to the essential feature of all electronics – the on and off switch. With a passion for technology, problem solving and design, ONANOFF delivers functional and stylish solutions that fit seamlessly with active, urban family lifestyles. ONANOFF merges creativity with practicality in its design, offering simple ways to enhance your technology experience.

Our designs draw inspiration from Scandinavian values, fused with Asian harmony and the promise of functionality.

ONANOFF has a diverse company culture, employing an international team across the globe. We value the balance of family and work and that resonates into the brand identity of each product.

Petur Olafsson

onanoff was set up in 2014 to fulfill Icelander Petur Olafsson’s lifelong ambition to design and produce functional, stylish and ergonomic technology products for everyday use. The diverse backgrounds and experiences of his creative team, ensures that onanoff’s focus lies on stylish design, practicality and affordability. A permanent resident in Hong Kong, Petur draws inspiration for the brand’s design from his Nordic heritage and the vibrant Hong Kong lifestyle.

EMBA, 20 years in CE and Accessories, 11 years in Hong Kong.

Yvonne Lo

Born and raised in Hong Kong, Yvonne has studied and worked in USA where she gained a strong background in the Hospitality Business with a focus on marketing and brand management. Currently residing in Hong Kong with her family, she joined onanoff where she utilizes her expertise to strengthen and expand the brand. As a busy, working mom, Yvonne breeds new ideas and develops products for onanoff that suit an active and urban, family lifestyle.

MSc, 20 years in Sales & Marketing in Hong Kong and USA.